PR strategies and advice for energy and technology firms
Do you want to increase your brand profile, develop new markets or enhance your customer proximity? Are you looking for employees, new customers or financially strong investors, but have a limited budget?
Whether you are looking for (potential) clients, investors, staff or partners, with properly targeted PR it is always possible to reach your target groups cheaply and effectively.
With smaller sized projects we clarify the precise task with you in a personal or telephone briefing discussion. With a larger individual project or longer-term cooperation we generally develop a PR concept based on a detailed briefing or a communication workshop.
You can of course also order communication concepts and strategies independent of further cooperation.
Once the remit is clear we recommend the right combination of measures for you. Regardless of whether this involves a press release, a long-term PR collaboration, the relaunch of your website, an event or a social media campaign: we ask the right questions so that we are able to define your specific communication objectives and target groups as precisely as possible. Based on your strengths we develop targeted communications with which to best position your enterprise and your products.
Thanks to our years of experience, our specialisation in renewable energies and related technologies and our regular comparing of notes with industry experts and journalists, we know which topics capture the interest of your sector.
We know the relevant events that your target groups visit at home and abroad, and we know the media they use to source their information, in print and online. As trained online marketing and social media managers we know all about banner, search engine, eMail, social media and content marketing. This means that we can not only give you competent advice about your press work but also about such things about trade fair appearances, placings advertisements, social media, websites, newsletters and white papers.